As we prepare to attend NEM Dubrovnik 2025, one of the most influential media and entertainment conferences in this part of the Europe, our team is focused on the key trends shaping the future of our industry. With executives from leading studios, streamers, broadcasters, and technology providers gathering in Croatia this June, we’re expecting robust discussions, and potential disruptions – around the following five areas:

1. AI-Powered Discovery and Viewer Engagement

With libraries of content growing exponentially, one of the biggest challenges today isn’t just what to watch — it’s how to find it. AI-powered recommendation systems are becoming essential for personalizing the viewing experience and keeping audiences engaged across platforms. At NEM, we’re looking forward to conversations on how streaming services, broadcasters, and technology providers are using artificial intelligence to improve content discovery, boost viewer retention, and drive smarter editorial decisions.

2. The Rise and Refinement of FAST Channels

Free Ad-Supported Streaming Television (FAST) continues its explosive growth, particularly in markets with high cord-cutting and lower SVOD penetration. But the FAST space is maturing quickly. We’re interested in seeing how media companies are differentiating their FAST offerings – not just with volume, but with curated, branded, and even live content. Discussions at NEM will likely address how these channels are programmed, monetized, and measured for success in increasingly crowded environments.

3. Global Content, Local Adaptation

The international appetite for premium content is stronger than ever, but success today often hinges on smart regionalization. We expect major focus at NEM Dubrovnik on licensing strategies and format adaptation, especially in Europe where co-productions and remakes of global hits are thriving. We’ll be looking at how companies are balancing global storytelling ambition with cultural specificity, and how licensing is adapting to shifting windowing norms.

4. Cross-Platform Distribution and the New Content Ecosystem

Gone are the days of single-platform dominance. Content now flows across linear, SVOD, AVOD, social media, and even gaming ecosystems. At NEM, we’ll be paying close attention to how companies are orchestrating cross-platform distribution to maximize reach and ROI. From windowing strategies to platform-exclusive spin-offs, the new content lifecycle demands both agility and precision.

5. Content Monetization in a Fragmented Landscape

The golden age of content abundance has ushered in an equally complex challenge: how to monetize it effectively. Linear TV, subscription-based streaming, AVOD, and hybrid models are all competing for viewer attention and advertiser spend. At NEM, we’ll be listening closely to how platforms and content owners are evolving their business models – particularly in regions where monetization remains under-optimized. Key conversations around bundled offerings, tiered pricing, and localization strategies will set the tone for monetization in 2025 and beyond.

See You in Dubrovnik!

We’re excited to connect with fellow media innovators at NEM Dubrovnik 2025 and dive deeper into these trends. If you’re attending, let’s meet—reach out to us to schedule time with our team.