The MENA region has rapidly emerged as a global hotspot for digital media transformation. With a young, tech-savvy population, widespread mobile and broadband access, and a growing appetite for high-quality, localized content, the Middle East is shaping the future of Multi-Screen OTT delivery.

As broadcasters, telecom operators, and content creators race to capture and engage this expanding audience, the technology powering their services must be flexible, future-proof, and ready for scale.

At More Screens, we’ve been building that kind of technology for over two decades.

A Market on the Move

Multi-Screen OTT platforms in the Middle East are no longer limited to just streaming video — they are becoming full-service ecosystems that need to support live TV, VOD, user personalization, multiple monetization models, and seamless delivery across devices.

Several key trends are reshaping the landscape:

• Localized Content Demand: Consumers expect content tailored to their language, culture, and preferences – requiring platforms to manage diverse media catalogs and complex rights structures.

• Multi-Device Expectations: Audiences consume media across Smart TVs, mobile apps, tablets, and set-top boxes – all needing a unified and smooth experience.

• Rapid Time-to-Market: Operators want to launch and adapt services quickly to stay ahead of competitors and capture user interest.

• Cloud & Hybrid Deployments: Flexibility in infrastructure – whether on-premises, cloud, or hybrid – is increasingly critical for cost control and scalability.

• Monetization Diversity: From ad-supported models to subscriptions and hybrid approaches, platforms need to support multiple revenue strategies, often simultaneously.

How Spectar+ Meets the Moment

Spectar+, our flagship Multi-Screen Video Service Delivery Platform, is purpose-built to meet the needs of modern Multi-Screen OTT providers operating in dynamic and fast-growing markets like the Middle East.

Here’s how:

🔹 End-to-End Platform
Spectar+ brings together all key OTT functions – from asset ingestion and catalog management, CDN, DRM to user interfaces and analytics – into a single, cohesive system.

🔹 Multi-Device Reach
Deliver consistent, high-quality viewing experiences across Android TV, Samsung Tizen, LG WebOS, Apple TV, iOS, Roku, and more. One platform, every screen.

🔹 Tailored Frontends
Ready-to-customize apps mean clients can maintain their brand identity while accelerating deployment across markets.

🔹 Flexible Deployment
Choose between fully cloud-based, on-premises, or hybrid setups depending on business and regulatory needs.

🔹 Advanced Analytics & User Insights
Detailed dashboards and customizable reports give operators the visibility needed to optimize content, user engagement, and monetization.

🔹 Robust DRM & Security
Support for Verimatrix, Microsoft PlayReady, Widevine, and FairPlay ensures compliance with licensing and content protection standards.

🔹 Open Architecture
Easy integration with third-party tools, billing systems, recommendation engines, and more via rich APIs and SDKs.

Whether you’re operating in telecom, broadcast, content production, or the HORECA sector, Spectar+ adapts to your model – supporting subscription, ad-based, or mixed revenue streams with equal efficiency.

A Proven Track Record

With successful implementations across Europe, Asia and ongoing global expansion, More Screens has become a trusted partner to national broadcasters, telecom operators, and media companies including T-com, DigitAlb, Telecom Italia, Radio television Serbia, Radio television Montenegro, Telecom Slovenia, Telecom Serbia, Mobinet’s VOO, Zmones Cinema  and more.

Our clients choose us not only for the technology, but for the way we work:
✅ Long-term partnership mindset
✅ 24/7 support and service
✅ Agile development and customization
✅ Business models aligned with client success

Meet Us at CABSAT 2025 – Booth PD17

If you’re attending CABSAT in Dubai, we’d be happy to connect. Visit Booth PD17 to learn more about how Spectar+ can support your OTT or IPTV ambitions in the Middle East – or schedule a meeting via our website: www.morescreens.com

Let’s talk about how to take your video platform to the next level.